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Jul 21, 2021

24 July 2021

Italy's foremost farmers market network, Campagna Amica, is hosting a major event in the world of public markets with UN Deputy Secretary Amina J. Mohammed, on the eve of the United Nations Sustainable Food Summit preparatory meetings in Rome, Italy. With research spearheaded by Marcello De Rosa, professor in the Department of Economics and Law at the University of Cassino and Southern Lazio, it represents the most up-to-date and wide-reaching geographic scope of farmers market research in decades. It covers Italy, USA, Denmark, Norway, UK, Japan, Ghana, and Australia. Practitioners would be pleased to know that practitioners play a major role in the methodological design and data collection processes. I played a small role. However, I am big on why this study matters. It has captured the attention of the United Nations Food and Agriculture Organization (FAO) Food Coalition program; and it has triggered the launch of an ambitious peer-to-peer network of farmers market practitioners, vendors, and enthusiasts modeled, in part, on the USA Farmers Market Coalition. In the hunt for partners, the timing of this initiative could not come at a better time for other like-minded efforts that are also gaining momentum (most notably the Market Cities Initiative). Stay tuned for more details. If you are in Rome, join farmer Ben Burkett, me and an assembly from around the world:

Saturday, 24 July 2021
Circo Massimo Market, via di San Teodoro 74
9:30am

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Kuni: A Japanese Vision for Reviving Rural Lands

Kuni: A Japanese Vision for Reviving Rural Lands

To be published in Autumn 2022 by North Atlantic Publishers!
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Kuni teaches us that we can all be what German sociologist Ulrich Beck describes as “place polygamists.” Live in the city, but dream rural. Live in a rice-growing village, but play also play host to an influx of repeat visitors. Rural innovator Tsuyoshi Sekihara has crafted a new social experiment in the far, rural reaches of Niigata Prefecture in Japan. He calls his ideas, Kuni. I am working with Sekihara to help tell his story, and translate his ideas about scale and survival in rural communities to new audiences outside of Japan. 

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The unraveling of the industrial food system must be a key goal of a lasting food movement

The unraveling of the industrial food system must be a key goal of a lasting food movement

On this particular #TBT (with mischief in the air — April Fools), I am reminded of this delicious assignment from Karen Karp.

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24 July 2021

24 July 2021

The Launch of the World Farmers Market Coalition and the release of the First World Farmers Market Report at the Circo Massimo Market in Rome, Italy with UN Deputy Secretary Amina J. Mohammed.

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